Our Approach
RETAIL MIX PLANNING Husband Retail helps clients create a tenant mix strategy that fits market needs and maximises rental income. We combine strong international brand knowledge with customer insight to create a retail mix that reinforces and supports the centre’s branding and positioning.
Some of the important considerations in our planning process include:
- A zoning strategy by merchandise offer, lifestyle or pricing
- Retail brand positioning and adjacencies
- Gaps in the area’s current offering
- Retailer store size and frontage requirements, rents payable and contribution to fit out
- Proximity to car drop offs, public transports and in-mall transportation
