Our Publications
 |
"THE CULT OF THE LUXURY BRAND - The Cult of the Luxury Brand is the first book to explore how and why an amazing “luxeplosion” is rocking Asia. The phenomenon is so powerful that Asian consumers account for as much as half of the $80 billion global luxe industry. Written in a highly accessible style, the book draws on over 150 interviews with industry experts, market studies in 10 countries, and the authors’ collective experience across Asia. To know more about the book, please visit the website: www.cultoftheluxurybrand.com |
Luxury Brands in China 2005
Husband Retail’s 200-page report reviews the market for luxury in China. China Luxe 2005 is the most in depth profile of the luxury goods marketing in China to date. Drawing on independent research carried out in the second half of 2004, this detailed study focused on the retail activities of more than 20 leading brands in 20 cites across the Chinese mainland.